Articles > About

Send us your best shot!

Send us your best shot for a chance to be featured! Existing customers get a one-time $15 store credit for entering. If your work is featured, a $100 store credit will be added to your Aperturent account. Would you like to submit your work? Use the upload form below.
Articles > About

Aperturent Opens New Location in Austin, Texas

We're thrilled to announce our newest location in Austin, TX! For 15 years, we have been offering top-quality camera equipment and an unparalleled customer experience. Now, we're excited to bring our exceptional service and camera expertise to ATX.
Articles > Gear

Mirrorless Cameras Are Disrupting The Camera Rental Industry (Here's how to stay ahead of the game)

Mirrorless, Mirrorless, Mirrorless! You may be reminded of that infamous Brady Bunch "Marsha Marsha Marsha" episode, where Jan had just about enough of hearing about her sister. It may feel the same way with Mirrorless cameras, and you might have valid reasons for not making the switch! Why fix something that isn't broken, right? Trust us, we understand. We often hear from DSLR shooters about what they still love about their camera setups and why they haven't been convinced that the grass is greener on the other side.
Articles > About

Renting camera gear: Unleash your creativity without breaking the bank.

In the world of photography and videography, capturing the perfect shot is the highest goal. But as many creatives eventually discover, the constant evolution of camera gear can put a strain on their ability to create and make them question if owning the latest gear is even practical. Some may think they wont be able to progress their careers until they have the funds available to keep up with this fast moving industry.
Articles > Events


We are excited to host our fist mini gallery as part of our Welcome Night Event at Aperturent Studios on September 29th, 2023. Would you like to submit your work? Use the upload form below. Please take a moment to read and follow the submission guidelines carefully.
Articles > Events

Aperturent Studios Welcome Night!

Join us at Aperturent Studios on Friday, September 29th at 7pm for an exciting open house, gear demo, and mini gallery event! Walk through our carefully designed space, view beautiful work created by local talent, and try out the latest and most popular gear from Aperturent! 
Articles > About

Know before you go: Tips for a successful rental

Are you renting from Aperturent for the first time or are you a pro who's been with us for years? No matter who you are, we've got your back. We've put together a list to help make renting photo and video equipment a little less stressful. At Aperturent, we're all about community and we want to see you succeed. So be sure to keep checking this list as you continue to rent with us!
Articles > About

Aperturent: The Story of a Leading Camera Rental Company

At its core, Aperturent is much more than a lens rental company. They are more like family, providing a warm and knowledgeable atmosphere from their headquarters in Atlanta, GA, and their branches in Dallas, TX and Washington, DC. The hustle and bustle of the lobby feels more like a local coffee shop, where customers casually bump into each other and start catching up like old friends. When visiting Aperturent, creatives from all levels are welcome, from beginners to seasoned professionals. And it’s this commitment to inclusivity that has laid the groundwork for Aperturent’s success.



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